Why do some businesses survive in tough economic times while others fail?
One explanation is that people always necessities, like groceries, but not luxuries, like diamond rings or massage. But that isn’t necessarily the case.
Still, if you look around you, you’ll see tons of evidence that people continue to invest in discretionary goods and services even when money is tight. (more…)
You are intelligent, intentional, and skilled–trust me, you are–yet you may sometimes struggle with how to get clients.
As in last week’s post, the key to getting clients lies in a distinction between purpose and destination. (more…)
There’s a thing some Accidental Entrepreneurs do that makes me a teeny weeny bit crazy.
They dodge praise.
Or they take it in for a moment, then set it aside as an anomaly.
You’d think there was a law against liking yourself, at least publicly. (more…)
What if your business could be more spacious, more easeful, and more profitable in 2013? In this video I share five principles I gleaned from reflecting on my own success and that of my most successful clients. This is the first time I’ve shared these principles in any format. (more…)
For a couple of years now I’ve been grousing about marketers who use spirituality as a hook for their offers. It can seem like spiritual blackmail: “This offer is for you if you are serious about your spirituality.” The unstated corollary is that if you don’t buy in, you aren’t looking for a spiritual solution.
Bull pucky. (more…)
I’ve been having too much fun preparing this free series of videos and the open kimono webinar. They’re going to be engaging, entertaining, and useful.
The video series begins November 26. The webinar is on December 4th. Sign up below. You can sign up anytime through December as the replays will be available until January.
Don’t like video? Not to worry. You’ll be able to download and mp3 along with a PDF of any slides. (more…)